Tuesday 17 June 2014

This Beard's Gone Feral! - Schick NZ Free Your Skin Campaign

Happiness is... design & advertising - Schick NZ Free Your Beard campaign
I love this new campaign from Schick New Zealand! I'm not specifically pro- or anti- beards, but I just think this is clever and fun, and of course, cute! The recent big beard trend isn't great for razor sales, so the Free Your Skin campaign basically says that your beard makes you look like you have a furry creature clinging onto your face, so get rid of it! With Schick razors, of course.
Happiness is... design & advertising - Schick NZ Free Your Beard campaign
Happiness is... design & advertising - Schick NZ Free Your Beard campaign
Happiness is... design & advertising - Schick NZ Free Your Beard campaign
Happiness is... design & advertising - Schick NZ Free Your Beard campaign
Happiness is... design & advertising - Schick NZ Free Your Beard campaign
Happiness is... design & advertising - Schick NZ Free Your Beard campaign
The campaign was created by Y&R New Zealand, photographed by Troy Goodall and retouched by Electric Art.


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1 comment :

  1. Real thing or photoshop?

    https://www.youtube.com/watch?v=Zh2z3WwEh7c

    ReplyDelete

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